Music Marketing

The rise of IRL Immersive Superfan Experiences

Superfan experiences are moving beyond the screen and into real life. From fan festivals to brand activations, artists and companies are finding new ways to bring fans together and create fresh revenue streams with IRL immersive superfan experiences

Alana Bonilla on 02/18/2025 in D.I.Y. | Permalink | Comments (0)
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independent musician news

DIY and Independent Musician News Last Week

Last week, our tips, advice and independent musician news covered how get superfans via email, identify fake streams, use AI, wisdom from Jack White and Taylor Swift, and more…

Alana Bonilla on 02/15/2025 in D.I.Y. | Permalink | Comments (0)
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TikTok app is back in Apple, Google Play download stores

TikTok app is back in Apple, Google Play download stores

The TikTok app is back in Apple, Google Play and other download stores. The app was removed on January 19th after a law banning the app went into effect.

Bruce Houghton on 02/14/2025 in D.I.Y. | Permalink | Comments (1)
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Grammy eligibility

Do Non-Televised GRAMMY Wins Still Matter?

The GRAMMY Awards can seriously boost fan engagement for major award nominees, but does the same hold true for non-televised GRAMMY wins? Do Non-Televised GRAMMY Wins Still Matter? by Andy. Continue reading

Alana Bonilla on 02/14/2025 in Conventions & Awards | Permalink | Comments (0)
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There's Nothing Like This: The Strategic Genius of Taylor Swift

Harvard Business Review explores Taylor Swift’s ‘Strategic Genius’

A new book from Harvard Business Review Press will dive deep into how Taylor Swift built her global global empire. “There’s Nothing Like This” explores Taylor Swift’s ‘strategic genius’, the strategies behind her record-breaking success, and how others can learn from her journey.

Alana Bonilla on 02/12/2025 in Live & Touring | Permalink | Comments (1)
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What are Fake Streams and How to Avoid Them

What are fake streams and how can they damage a music career? Learn how to avoid the traps of artificial streaming and build real connections with your audience.

Alana Bonilla on 02/12/2025 in D.I.Y. | Permalink | Comments (0)
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Email Strategies for Superfans

Email Strategies for Superfans

According to music marketing professionals email is the key to selling more, filling venues, and boosting engagement. Learn powerful email strategies for superfans.

Alana Bonilla on 02/10/2025 in D.I.Y. | Permalink | Comments (1)
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Best Free and Affordable Apps For Musicians

Indie musicians need the right tools to stay ahead, and these apps make everything from songwriting to promotion easier. Whether you’re producing tracks, managing gigs, or engaging fans, here are the best free apps for musicians.

Alana Bonilla on 02/06/2025 in Apps, Mobile & SMS | Permalink | Comments (1)
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claiming a Spotify for Artists account

Does claiming a Spotify for Artists account need to be this hard?

Claiming a Spotify For Artists account is an essential pillar for every music marketing plan. But does claiming a Spotify For Artists account need to be this hard?

Bruce Houghton on 02/06/2025 in D.I.Y. | Permalink | Comments (0)
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Free online masterclass in SubmitHub Strategies

Ready to amplify your promo efforts but unsure how to move forward? This free masterclass on SubmitHub strategies is the ultimate resource for anyone looking to sharpen their skills. Here’s everything you need to know…

Alana Bonilla on 02/06/2025 in D.I.Y. | Permalink | Comments (0)
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