A strong brand isn’t just good for the artist; they matter to fans too, They make the fan experience more personal, meaningful, and connected. This is about more than just music. It’s about identity, community, and feeling seen.
Thinking about selling merch but not sure where to start? Learn the best selling merch for musicians. They are easy to launch, customizable, and perfect for musicians at any stage.
A clear and concise tech rider is key to setting up every live music show for success. Learn how to create a tech rider and stage plot and download it free.
Artists risk losing everything if they don’t protect access to their social media accounts. Here’s a guide to safely sharing passwords within artist teams – without putting their digital presence on the line.
Most musicians focus on ticket sales, but that’s just the start. These 15 ideas show how to make money from live shows while also connecting with fans.
Not sure how to credit bandmates, guest artists, and collab partners on your next release? Learn how to credit collaborators and handle metadata so the music shows up correctly and your collaborators get the recognition they deserve.
Is playing live worth it? It’s harder than ever to perform live and tour profitably. The reasons are many, but the main culprits are rising costs and increased competition.
A PR firm can help a music career skyrocket, but only if you choose the right one. Learn how to find music PR teams, the key traits to look for and red flags to avoid before making this critical investment.
You can’t grow what you don’t measure, and that is especially true in today’s music industry. From streaming stats to fan engagement, learn how to measure success as a musician.
Hypebot asked ChatGPT, “What are the odds of earning a living as a musician?” After an in depth explanation of the factors that go into success and failure as a musician, the AI chatbot delivered a disturbing answer.
With the internet and digital technologies driving rapid change within the music industry, articles about new releases and who has been hired and fired are no longer enough. Our up to the minute industry news alongside insightful commentary helps our readers sift through the rumors and developments to find the information they need to keep their businesses moving forward.
Hypebot is read daily by more than 30,000 music industry professionals including executives and senior staff of music related tech firms, internet based music sites, every major label group and most indies as well as many managers, artists and members of the live music community:
