D.I.Y.

Daily D.I.Y. – Create A Video Sampler

I wrote yesterday about the importance of YouTube and suggested creative ways to use it to promote your project.  A Hypebot reader reminded me of another video strategy that I've. Continue reading

Bruce Houghton on 02/06/2009 in D.I.Y. | Permalink | Comments (0)
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Daily D.I.Y. – Making YouTube Work For You

FOR THE INDIE IN ALL OF US –  Recent surveys show that YouTube has become the #1 place online for music discovery; and assuming the major labels don't screw it. Continue reading

Bruce Houghton on 02/05/2009 in D.I.Y. | Permalink | Comments (4)
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How Jonathan Coulton Became An Internet Rock Star On The Cheap

Jonathan Coulton quit his programming job in 2005 to become a full-time musician. He's met with some tangible success and this month shared his budget conscious approach in, of all. Continue reading

Bruce Houghton on 02/04/2009 in D.I.Y. | Permalink | Comments (6)
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Daily D.I.Y. – Poll Your Fans

FOR THE INDIE IN US ALL – Knowing what fans are thinking and want can help shape marketing strategies, where to perform, which t-shirt to print 200 of and when. Continue reading

Bruce Houghton on 02/04/2009 in D.I.Y. | Permalink | Comments (0)
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Corey Smith’s Manager Responds To $4.2M Claim

On Friday, Hypebot posted an article by Tech Dirt's Mike Masnick on the rise of indie artist Corey Smith, "From Weekend Warrior To $4.2M By Giving His Music Away For. Continue reading

Bruce Houghton on 02/03/2009 in D.I.Y. | Permalink | Comments (5)
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Daily D.I.Y. – Better Email Blasts

FOR THE INDIE IN US ALL -  Music publicity firm Shore Fire shared a study by the The Center For Media Research on the importance of shorter subject lines that. Continue reading

Bruce Houghton on 02/02/2009 in D.I.Y. | Permalink | Comments (4)
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From Weekend Warrior To $4.2M By Giving His Music Away For Free

This guest post by Floor 64 CEO Mike Mesniak, an insightful fellow who I had the pleasure of spending a bit of time with at Midemnet, first appeared on TechDirt.. Continue reading

Bruce Houghton on 01/30/2009 in D.I.Y. | Permalink | Comments (6)
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Topspin Adds Two To Executive Team

CEO Ian Rogers has added to senior executives to his high profile artist services and technology startup Topspin Media. James Lamberti has been named VP of Marketing & Artist Services.. Continue reading

Bruce Houghton on 01/30/2009 in D.I.Y. | Permalink | Comments (0)
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Muxtape Inches Back To Life

The major labels forced it out of business by not playing nice, but the once mighty Muxtape appears to be inching back to life with a more narrow an decidedly. Continue reading

Bruce Houghton on 01/28/2009 in D.I.Y. | Permalink | Comments (0)
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Audiolife: Sell Music & Merch With No Upfront Costs

Audiolife has launched a platform which uses on demand technologies to enable artists to design, promote and sell music and merchandise online with no up-front costs or physical inventory. The. Continue reading

Bruce Houghton on 01/28/2009 in D.I.Y. | Permalink | Comments (8)
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