Bandcamp Friday matters even when you’re not releasing music

The next Bandcamp Friday is March 7 and every Bandcamp Friday matters even when you’re not releasing music. The last Bandcamp Friday on December 6th, 2024, was the biggest since February 2022 with fans spending more than $3.1 million in a single day.

Bandcamp Friday matters even when you’re not releasing music

Whether an artist has new music to release or not, Bandcamp offers these tips to connect with fans and boost visibility on the platform and during every Bandcamp Friday:

• This is a great time to remind fans about your existing music and merch. Highlight fan favorites, feature a special release, or offer limited-time discounts to encourage them to explore your catalog.
• Share your journey, stories, or behind-the-scenes moments on social media. Authentic engagement goes a long way in deepening those fan connections and can lead to even more support.
• Think about offering something unique like a live session, behind-the-scenes video, or a personal message. Even small touches can leave a big impression.

For every Bandcamp Friday, Bandcamp recommends that artists and labels:

• Spread the word: Download graphics here to let your fans know that Bandcamp Friday is near.
• Stock your store: Add merch, new music, and curated selections to maximize opportunities for fans to support you.
• Engage your fans: Share your personal story on your socials and use Bandcamp’s Community tab and messaging tools to let fans know how their support has made a difference for you.

Bandcamp Friday Schedule 2025

• March 7
• May 2nd
• August 1st
• September 5th
• October 3rd
• December 5th

MORE: Feature•fm adds Bandcamp integration to drive artist revenue

Bruce Houghton is the Founder and Editor of Hypebot, a Senior Advisor at Bandsintown, a Berklee College Of Music professor and founder of the Skyline Artists Agency