Your Morning Coffee Podcast: 50% of tracks played under 10X • 2025 trends • Album variants • AI music ID • More

Episode 232 of Jay Gilbert and Mike Etchart’s podcast Your Morning Coffee: Weekly News for the New Music Business is available now. LISTEN HERE.

Episode 232

Listen on your favorite podcast platform.

On this week’s YMC podcast episode, your hosts Jay Gilbert and Mike Etchart break down these important music business stories:

• “There Are Now Over 200M Tracks On Audio Streaming Services. Nearly 100M Of Them Aren’t Played More Than 10 Times Each Year” (Music Business Worldwide)
• “Music Business Trends, Topics & Stories To Watch In 2025” (Billboard)
• “Why Physical Album Variants Have Exploded In The Streaming Era” (Billboard).
• An audio drop from YouTuber Benn Jordan who says he’s found a way to spot AI-generated music that so far has identified songs generated using the Suno platform (which many think is the best at creating human-like music) 100% of the time.

Subscribe to the Your Morning Coffee newsletter here.

FIND MORE MUSIC BUSINESS AND INDIE MUSICIAN PODCAST EPISODES HERE