D.I.Y.

It’s Bandcamp Friday! No Commission Sales, Gifts and Listening Parties

Today, Friday December 5 is the last Bandcamp Friday of 2024. Along with 24 hours of commission free sales for artists and labels comes a Holiday Gift Guide, Best Of lists and artist-hosted Listening Parties.

Bandcamp Friday

Bandcamp Fridays – when the platform waives their revenue share – has resulted in millions of fans paying over $120 million directly to labels and musicians.

This Bandcamp Friday comes with a Gift Guide that resurfaces album and artists popular during the last 12 months. They range from Mount Earie’s Most Engaged Fans to The Smiles’ Most Preordered and Father John Misty’s Biggest Listening Party.

There is also been a series of free artist-hosted Listening Parties celebrating their 2024 releases. These five still remain:

How To Make The Most of Bandcamp Fridays

Bandcamp offers these tips for Artists and Labels to make the most of this and future Bandcamp Fridays.

  • Post your music in the days before Bandcamp Friday, so that you don’t get lost in the shuffle. Your music will already be featured in our search and discovery tools, and the viral nature of our fan community will be in effect.
  • On Bandcamp Fridays, fans are on the lookout for special items like limited colorway vinyl, signed merch, warehouse finds, and one-off releases including demo tracks and between-album singles.
  • Try using the “Name Your Price” feature on Bandcamp Fridays, when fans are feeling even more generous than usual. You might also consider doing a flash sale, or discounting your catalog for the day to attract new fans for your next new release.
  • Ask your fans on social media to follow you on Bandcamp, so that when you announce special releases, they’re automatically updated and will be first to know.

Bruce Houghton is the Founder and Editor of Hypebot, a Senior Advisor at Bandsintown, President of the Skyline Artists Agency, and a Berklee College Of Music professor.

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