Apple Music has added Radio Monitoring: Track Your Radio Plays

Apple Music has added radio monitoring. Activity on 40,000 global radio stations can now be tracked within the free Apple Music For Artists portal.

Apple-owned Shazam’s music-recognition technology powers the new ‘Radio Spins’ metric, featured prominently on the Artist dashboard.

Updated daily, Artists can view their radio plays by song, station, and location, along with a list of the most played tracks. Radio spins are also included in each artist analytics ‘trends’ tab.

Radio tracking is part of the recently launched Apple Music Partner Program, which provides access to more tools designed to help break the next talent, spot emerging trends, and uncover new insights about content.

With analytics combining its streaming activity with data from Shazam and now global broadcast radio, Apple Music offers a useful and all too uncommon view of artist activity beyond a single service.

Apple Music For Artists now measures music’s activity across these sources and categories:

• Listening Now shows the number of fans who initiate plays of your music. Note, this does not include plays that occur when a listener is offline.
• Plays are recorded when a user initiates song playback in Apple Music for more than 30 seconds. We provide a holistic view of all Plays, including Plays from Apple Music radio stations. (Apple Music radio stations are created when a user picks a song or an artist to generate a custom radio station or from an Apple Music curated radio station.)
• Average Daily Listeners are the average number of daily unique listeners in the time frame selected.
• Purchases are recorded when a customer buys your song or album from the iTunes Store.
• Shazams are recorded anytime your song is recognized by the Shazam app or a partner app that uses Shazam technology.
• Radio Spins are recorded when your song is played on one of the more than 40,000 tracked terrestrial and digital radio stations worldwide. This does not include plays on Apple Music Radio.
• Milestones are a list of insights and all-time bests for your songs and albums, highlighting Top Plays, Top Shazams, and when you’re added to an Apple Music editorial playlist.
• Video Views are recorded when an Apple Music user watches your video for over 30 seconds.

Learn more about how Apple Music has added radio monitoring here.

Bruce Houghton is the Founder and Editor of Hypebot, a Senior Advisor at Bandsintown, President of the Skyline Artists Agency, and a Berklee College Of Music professor.