LaRussell & Good Compenny: ‘The best ideas come from being broke’
LaRussell is a musician on a mission. The indie Bay Area artist is the co-founder of the independent collective Good Compenny created to help up-and-coming musicians with the resources and opportunities they need to get started.
Good Compenny is a non-profit that doesn’t charge artists for their services. Instead, they connect with other musicians at the same place they started – with no money and few resources.
One of LaRussell’s most memorable axioms is: ‘The best ideas come from being broke.”
One of the many ways LeRussell helps others is with an online series called Free Game Friday. They don’t exactly happen every Friday since; presumably, he needs some time for his own music. But when they do – like this one with fellow Collective member Tietta on audience targeting – it’s a bite-sized piece of actionable advice from someone making things happen.
And then there is this one on overcoming financial limitations.
Check out LaRussell and Good Compenny online and consider making a donation to encourage them to keep up the good work.
Bruce Houghton is the Founder and Editor of Hypebot and MusicThinkTank, a Senior Advisor at Bandsintown, President of the Skyline Artists Agency, and a professor for the Berklee College Of Music.
