You’ve Got 3 Seconds To Attract A Fan: 10 Tips Make A Website Load Faster
More than half of mobile users will leave a website that takes more than 3 seconds to load, according to a new survey.
A 3 second loading time leads to a bounce rate of 32%, 5 seconds leading to 90%, 6 seconds and it increases to 106% while waiting 10 seconds leads to a bounce rate of 123%
By 2025, it is predicted that more than 70% of internet users worldwide will only use their smartphones to access the internet. Google supports this trend with a mobile-first indexing algorithm that prioritizes mobile website content over desktop.
“Mobile users do not spend time waiting for the entire website to load,” says Asad Khan, LambdaTest co-founder and CEO. “They want results immediately and within seconds, almost at first glance. The first impression is often the last impression in a web presence, and If your website takes time to load completely, they won’t wait. If your website has an important element say two scrolls down, they will switch.”
Top 10 Tips To Make Your Website Load Faster
- Ditch the navigation bar. Simplify by using a short menu.
- Provide a search button and make it visible. Search button relieves the user of the responsibility of finding what they are looking for. Remember to put the search button on all the pages on your website.
- Vertical scrolling is always preferable. Mobile users are more focused on finding what they are looking for so help them to do this.
- Avoid pop-ups. Bad for UX and Google has started to penalise websites using full-page pop-ups and decrease their search rankings.
- Disable multiple tab system. A mobile browser does not keep the tabs side by side but stacks these tabs on top of each other.
- Provide click-to-call buttons for phone numbers. Design a click-to-call button where the user can automatically connect to the business.
- Move automatically in forms and validate inputs in real-time. Enable ‘move to next element’ allowing users to populate information without having to press into individual lines. End with the ‘go’ button to move to the next stage.
- Provide a home button on all pages. This will allow users convenient access to the main page without having to navigate. The logo of the company these days should be embedded to return to the home page. It is clean, convenient, and a good design method.
- Keep important elements within reach. Devices are typically used with one hand. Ensure actions buttons are centrally located.
- Compress necessary but irrelevant images. Using high-quality images will just lead to the bandwidth wastage. Use images that will allows better navigation
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