A Look Inside 5 Ads Where Music Was Critical To Storytelling
Music has been used alongside advertisements for centuries, and the right song placement can make or break a commercial's effectiveness. Here Energy BBDO's Daniel Kuypers discusses some of his big. Continue reading
Broadcasters Do To Artists Exactly What They Complain Is Being Done To Them, says SoundExchange’s Michael Huppe [HYPOCRISY ALERT!]
[UPDATED] The National Association of Broadcaster is lobbying to end the right of satellite companies to license and transmit broadcasters’ content to undeserved markets without permission and often at rates. Continue reading
5 Ways To Grow Your Email List In Advance Of Your Next Show
Whether just starting out or already in the thick of promotion, you need to promote your show to as many fans as possible, meaning it's important to have a built. Continue reading
More Streams? Here Are Music Streaming’s Trigger Cities
While we may think of places like Nashville and New York as being those cities with the most influence on the music business, the reality is quite different. In this. Continue reading
3 Things You Can Skip For Your Next Photo Shoot
The prospect of a professional photoshoot can be intimidating for bands and artists not used to such things, particularly when there's a lot of money on the line. The good. Continue reading
UK Music Industry Unites To Support PledgeMusic Victims, While U.S. Remains Silent
UK music trade organisations have come together to support UK musicians and businesses effected by the demise of crowdfunding and direct-to-fan platform PledgeMusic. But in the US, the music industry. Continue reading
Musicians: Getting The Most Out Of A Podcast Interview
As journalists seek out new ways to introduce music to the listening public, many have turned to podcasting. A less formal and often more in depth way of interviewing artists. Continue reading
U.S. Adds Social Media To ‘Heightened’ Visa Requirements For Touring Musicians
The US has added xenophobic requirements for international artists touring the country with the Trump administration now requiring visa seekers to provide personal details about their last years of social. Continue reading