A Great Music Marketing Plan Is More Than A Bunch Of Tools

Do you have a marketing plan? Do you really have a marketing plan? A playlist Is Not A Marketing Plan. A record label is not a marketing plan. A digital distributor is not a marketing plan. A Facebook page is not a marketing plan. Posting to social media is not a marketing plan. What IS a marketing plan?

Michael Brandvold and Jay Gilbert use this Music Biz Weekly Podcast tell you what isn’t and why it is so important that you have a real plan, not a bunch of tools.