Major Vs. Indie: What Actually Happens When You Sign A Record Deal?
As recorded music sales steadily decline, independent artists are forced to choose between either an independent or major label, or to simply to go the DIY route and avoid labels altogether. Here we look at the pros and cons involved with all three options.
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In Jon Ostrow's latest piece for MusicThinkThank, he examines the different factors an artist should weigh in decided who (if anyone) to sign a record deal with and, if so, what sort of deal it should be.
"With a 360 deal, the label gets involved in all (or most) aspects of the artist development, including touring and brand development, in exchange for taking a % of all revenues generated across all channels, not just recorded music. The benefit here is that you have the label’s network and influence to help you generate further revenue opportunities. The downside is the label can dictate all aspects of your career and will take a cut of even more of the money you make."
