Keep Your Record Label, Career Alive Simply By Communicating With Your Audience
Communication is important in any relationship, and a label and its audience are no exception. This article examines how the solicitation of detailed feedback can help a label work to improve itself and its offerings.
___________________________________
In this recent piece for MusicThinkTank, Alex Cowles shares a recent revelation he experienced speaking with his audience as he worked to improve his label.
"Some audience members will want other more specific things, like to support new talent, or to be challenged by the music. They may want exclusivity, or something more underground than others, but ultimately all of these things contribute to their enjoyment of the music, so let’s put enjoyable (however subjective that may be) music front and centre."
