How Independent Artists Can Growth Hack Their Fanbase
A strong online presence is key for any artist operating in the modern music economy, and becoming well established on social media platforms will help position you to engage with and grow your fanbase.
____________________________________
In this recent post, Jørn Haanæs provides the MusicThinkTank community with some helpful tips on how to find and connect with new fans, as well as how to engage with and maintain the interest of preexisting ones.
"One of the pre-requisites for being a growth hacker is understanding your audience. You need to know how users receive and interact with your content across platforms, and for musicians in particular, this means your social media platforms. This is a major advantage in not only determining who to target, but also how and when it is best to deliver content to them. So let’s take a deeper look into the statistics you have access to and how you can use them to your advantage."
