Pandora Hits 2M Users In Its Only Non-U.S. Market
Pandora in Australia and New Zealand has reached 2 two million registered listeners, effectively doubling its listener base in less than 12 months since launching in December 2012. Listeners have created 29 million personalized stations customized by 90 million Australian and New Zealand thumbs up and down.
Australia and New Zealand are the only two countries where Pandora is available outside of the U.S. More results there include:
- Pandora attracts two new registered users across ANZ every second.
- Every day Pandora ANZ streams 384,891 hours’ worth of music – which is equivalent to 44 years of music
- To date, Pandora has streamed over 190 million hours of music to ANZ ears
- Listeners are enjoying personalised radio everywhere with nearly 75% of monthly listening done via mobile and other connected devices.
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