Midem Announces Visionary Monday
A major credit card company, a Chinese cultural icon, a car
manufacturer and a consumer electronics giant will on be on hand to
participate in Midem’s plenary conference programme, Visionary Monday on
January 28. Sponsored by Accenture and Nokia, Visionary Monday is devoted to the
theme “Disruptive Creativity: Illuminate Your Business in a Competitive
Marketplace.”
Chinese pianist Lang Lang will deliver a keynote address, talking about
how technology helped him to reach a broader audience and break through
barriers in the traditional classical music world. American Express
marketing head John Hayes will discuss the company's “Unstaged” live
streamed concert series and how digital partnerships can drive music
sales.
TJ Kang, SVP Media Services, Samsung Electronics, Olivia Solon,
Associate Editor of Wired, and Paul Mascarenas, CTO of US car giant Ford
will also be on hand to host a wide-ranging discussion about how the
social media revolution is changing the way consumers experience
content.
Other panels planned for Visionary Monday include Incubus manager Steve
Rennie and Mark Hoppus, producer and founding member of Blink-182
discussing the music industry's reaction to innovative technologies.
Jean-Noël Tronc, CEO of Sacem, and Robert Ashcroft, CEO of PRS for
Music, will represent the authors’ rights organisation viewpoint, while
Johan Lagerlöf of X5 Music and Rolf Budde of Budde Music will show how
labels and publishers handle this creative renaissance.
Opening the conference event, Trinidadian rapper/producer Theophilus
London, Nokia's VP & Global Head of Entertainment Jyrki Rosenberg,
Warner Bros Records’ Lori Feldman and MAC Presents’ Marcie Allen will
focus on the subject of artists leveraging tech and brands.
For more information, or to register, check them out online at: midem.com. – via CelebrityAccess
