Market Your Band With Video Slideshows, Infographics And Gifs
While it's sometimes smart to put together a sophisticated visual product to build your musical identity, at other times you want to get something out there quickly and have a little fun in the process.
Animoto music video creator offers a surprisingly high quality way to create videos out of slides and clips. Or you can take the infographic route with Visual.ly and make a statement that might just go viral. Failing that, getting quick and dirty with some fun animated gifs using That's So True's gif storyteller is always a good way to let people know that you don't take yourself too seriously.
Music Video Slideshows
Animoto iPhone App
Let's say you want a quick and dirty way to make a music video without learning how to sync music to images and all that other annoying technical mumbo jumbo. Animoto allows you to create a video using still images and video clips, upload your own music and help you edit it using "Cinematic Artificial Intelligence." Yes!
Though the free version only allows for 30-second videos, you can pay $5 a month to create "unlimited feature-length" videos and download them to your computer.
They've even got an iPhone app for mobile video creation.
Meaningful Infographics
Visual.ly recently introduced free infographic creation tools. Now you can too can join the fun and have your insightful yet humorous infographic make the blog rounds.
How might a musician use it?
If you're Tom Morello and trying to build the Occupy movement in order to stoke new communist fires, you might use an infographic to expose the evils of the 1% in entertainment. For example, you could reveal that The Kanye West Foundation is a pathetic failure thereby undermining West's claims to be doing good work as he spreads his exploitative musical garbage.
For more ideas, check out Visual.ly's Entertainment gallery.
Ridiculous Gif Animations
Let's say you've got a show and you want to do some kind of digital poster for online marketing purposes but you're totally sick of your pretentious fellow musicians and their artistic expressions related to their greater vision of what music can be. In that case, That's So True has just the web tool for you.
Using their storytelling gif machine you can invite people to your show and let them know it's time to get stupid! Like these kids.
That's So True lets you upload your own images for use, though I think everybody gets to use them, and you can then embed your gif elsewhere on the web.
More:
- New Music Marketing Tools From Pinwheel, Cinemagram, YouTube & Facebook
- Graphic Music Marketing: Fizzmatik's Multimedia eBook, Wildlife Control's Video, Machine, dear's Vinyl
Hypebot Features Writer Clyde Smith maintains his freelance writing hub at Flux Research and music industry resources at Music Biz Blogs. To suggest topics for Hypebot, contact: clyde(at)fluxresearch(dot)com.
“If you’re Tom Morello and trying to build the Occupy movement in order to stoke new communist fires, you might use an infographic to expose the evils of the 1% in entertainment. For example, you could reveal that The Kanye West Foundation is a pathetic failure thereby undermining West’s claims to be doing good work as he spreads his exploitative musical garbage.”
Radical opinions such as yours have no place in this kind of writing. Maybe if you were accurate it wouldn’t come off so bad. You’d think an independent music site wouldn’t align itself with such hateful, propagandic talking points as referring to Tom Morello and OWS as “communist”.
You’re a hack. Next.
And you’re kind of silly and lacking true knowledge.
Actually, the communist reference is partly a reference to Morello’s Red politics (and they’re pretty classic based on his public comments and interests) and partly to the “commie” cap he worn when Rage toured the USSR.
I don’t say Occupy is communist but a lot of my commie friends are, in fact, working with Occupy and it seems to have become a recruiting ground for left/lib business as usual. So it’s tongue in cheek reference yet based in reality.
See, you don’t know Jack.
Punks still stepping up to get beat down, NEXT!
Of course, now I see why my editor cautioned me against humor and other modes of writing that you would apparently find hard to grasp.
It leaves behind the bottom of the bucket of the 99% when we want everyone to rise with us!