First Impressions Count, The Importance Of A Brand For Your Band
Your brand is very important and you don’t want to be perceived as unprofessional. Bands need to pay attention to what they do and make sure that their brand is consistent on all profiles and pages. On Music Think Tank, Mark Knight posts about things to consider before you share your music and recommends googling your band name to see what comes up.
“You might not think of yourself as a brand, but the moment you put yourself or your music online you are projecting an image and people will start forming opinions about what this image represents.”
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Gross. Anytime i read about a musician referring to “brand” or “branding” I wanna stab myself in the eye.
There has got to be a way to sincerely engage other human beings and share your music in ways other than businessman jargon and marketing concepts.
We need to stop talking and thinking like businessmen and start acting like revolutionaries.