Targeted Audio Ads Based On… Human Emotion?

Imagine being able to target your advertising messages based on the parameters of a listener’s emotions during a particular song. That’s precisely what Mixberry Media hopes to provide for brands. Continue reading

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CEO Brent Siddiq On How Rhymesayers Entertainment Builds Indie Power

Rhymesayers Entertainment is one of the most respected independent labels in hip hop today. Cofounded in 1995 in Minneapolis by CEO Brent "Siddiq" Sayers, Rhymesayers went from establishing themselves while. Continue reading

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5 Social Media Fails By Musicians

Artists have a myriad of possibilities when it comes to social networking. The way these are utilized is often woefully misguided and as a result artists become their own worst. Continue reading

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Free & Affordable Tools For Mobile Music Marketing

Earlier, IndieAmbassador.com talked about mobile marketing specifically the reality and importance of strategy. This final IndieAmbassador.com post in the mobile marketing series on Music Think Tank reviews mobile marketing tools. Continue reading

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Warner Music & Blavatnik Continue To Pursue EMI As Regulators Review Vivendi Deal

Warner Music Group and its billionaire owner Len Blavatnik continue to pursue the purchase of EMI’s recorded music division even as a sale to Vivendi Universal is being reviewed by. Continue reading

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A2IM Announces Libera Awards Show For Independent Artists & Labels

(UPDATE 2) The Grammys are cutting award categories, but the U.S. independent label community are adding a few of their own. The American Association of Independent Music (A2IM), announced yesterday. Continue reading

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NEWS BRIEF: WMG Chasing EMI, Spotify Upgrades, iTunes’ 1st 2X Platinum, Beatles Ringtones & More

Warner Music Group and owner Len Blavatnik continue to pursue EMI even as regulators review Vivendi Universal deal. (Hypebot) Spotify upgrade adds gapless playback and crossfade. Adele Is First To. Continue reading

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Are You Contributing To Internet Addiction?

If you check your social stats more than a couple of times a day, you might be addicted to the internet, In fact, as music marketers some of you are. Continue reading

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Ethan Kaplan: Culture Is A Product

Guest post by former Warner Bros. Records digital exec Ethan Kaplan of Live Nation Labs. He blogs at Black Rim Glasses.  A year ago I walked out of the Warner. Continue reading

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