Midemlab Announces 2012 Music Tech Winners #MIDEM

Midem has announced the winners of its 2012 Midemlab music tech competition. In the Innovation Factory, finalists pitched their business model to a jury of music tech leaders, venture capitalists and media. 

The 2012 midemlab winners:

• Music Discovery, Recommandation and Creation: MPme by Apsmart (UK) Marketing
• Social engagement: CrowdSurfing by LiveOne Group (USA)
• Direct-to-consumer sales and Content Monetisation: WildChords by Ovelin (Finland)
• Special Vivendi sponsor prize: webdoc