Band Merch 101: What To Make, How To Make It, How To Sell It
Besides music, merchandise is important to bands because merch helps bring in extra revenue and raises awareness for your brand. On Music Think Tank, Rob Dix posts about the various aspects of selling band merchandise from deciding what to sell to attracting customers.
“Fans love buying merch too – the music we like is closely tied in with our identity, and wearing a band’s t-shirt is a way of showing off that identity to others.”
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