A Contrarian View: Spotify & Streaming Music Will Not Replace Purchase Or Piracy
Among those who have lived with Spotify longest, Sweden's music industry, the belief is that Spotify has virtually put an end to piracy. And music industry pundits point to a. Continue reading
Is Anti-Marketing Right For Your Band?
Musicians are always concentrating on how to market themselves to fans, but have you ever thought about purposely obscuring your band name or refusing interviews? On Music Think Tank, Derek. Continue reading
Music Marketing News: Heartbeats by Lady Gaga, Ray Charles x Pepsi, Carlos Santana x Tequila & More
A weekly roundup of the latest promotions and deals in the world of music branding and marketing. Beats by Dr. Dre and Monster announced the availability of Heartbeats by Lady. Continue reading
Top Swedish Music Exec Tells Us What To Expect As Spotify Launches In U.S.
(UPDATED) We recently asked Swedish music exec Johan Lagerlöf, the CEO, Co-Founder of X5 Music Group, what to expect when Spotify launched in the U.S. Now that day is here,. Continue reading
More News: Spotify, Pandora Takes Hits, Lupe Passed On Twitter, MS Social Search, Rihanna & Adele #1’s
Spotify's U.S. launch continues to grab headlines, so here is a roundup of media reaction plus a contrarian view from the Electronic Frontier Foundation. Pandora stock was hit on multiple. Continue reading
Spotify Beats Competitors With 6 Months Of Unlimited Free Access, Will It Work?
There was a bit of confusion this morning about what all of the free Spotify invites that Hypebot, Mashable, Chevrolet and others were offering actually delivered. Are they Premium accounts. Continue reading
Facebook Social Contagion Study Reveals Most Effective Forms of Content Sharing
A scientific study of "social contagion through viral product design" reveals some insights regarding the varying strengths of passive and active sharing that ultimately seem rather common sense. However, given. Continue reading
Lady Gaga’s YouTube Account Suspended For “Severe Violations”
She may drive more traffic to YouTube than just about anyone else, but visitors to Lady Gaga's YouTube channel we're in for a surprise this morning. "This account has been. Continue reading
Bjork Is Releasing Mobile App For Each Song On Her Album. So Where Are All The Album Apps?
The news that Bjork is planning a mobile app built around each song off her upcoming album reminded me of the fact that, for some bizarre reason, we don't have. Continue reading
Musician’s Arsenal: Killer Apps, Tools & Sites – Turntable.fm
On Music Think Tank, Ariel Hyatt continues with her series, Musician’s Arsenal, which features music apps, tools, and websites. She features the website, Turntable.fm which has been growing in popularity.. Continue reading