New Stats Show Your Website Is Becoming Obsolete
Smartphones use is growing so fast, according to a Morgan Stanley report, that PC use has actually fallen 20% since 2008. With it, how people discover and experience music online changed. How long does your site take to load and how does it look on a cell phone screen? When was the last time you updated you mobile strategy? First, look at this chart of time spent on the home PC:
from Business Insider
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Of all the mobile companies offering services to bands, Adva Mobile offers the most affordable and complete mobile strategy — a total package of Mobile Web, Mobile Apps, Mobile Marketing, and Mobile Commerce and their platform works on all mobile phones and all carriers in the USA, over 5500 models on 31 carriers and worldwide on over 600 carriers.
Check them out…
Don’t forget: The Mobile Web reaches more people on phones than any other platform. Mobile Apps are great but only reach 30% of your fan base in the US and less than 5% worldwide… So, if you only get an iPhone App – you will leave 93% of your fans having to render your band’s website on a mobile phone (bad experience).
Our websites look great on your smartphone and load immediately! Direct digital sales and interactive experience! No worries here!
BecasBiz
Does anyone know of any other companies (in addition to Adva) that specialize in providing mobile web browesers for musicians/bands as opposed to purely mobile apps?
Thanks
MobileRoadie and MobBase come to mind. Do ya’ll know others?
Simple solution – build your site on WordPress, enable the WP touch plugin! WP-touch works like a dream right “out the box” and with some back end tinkering can really make your site look outstanding to mobile viewers.
Or use the Thesis theme -every site we’ve done with thesis looks damn good on smartphones.
Question for all those with more tech knowledge than I – I keep hearing buzz about HTML-5. Will web pages built using the new code be automatically more smart-phone friendly?
Hey, Jack from Adva Mobile chiming in here.
Thanks, tone bloke, for the kind words and nice stats.
Mobile Roadie only does Apps, not mobile web. Mobase only does text messaging (like Broadtexter.)The texts have links to advertisers, not your site.
Netbiscuits is a mobile site developer, but no music features (music/ content downloads, social nets, storefront, etc.) and big bucks. I don’t know anyone else who does mobile web focused on bands and recording artists. We also have Apps (Android & iPhone) and a mobile marketing back end.
Great analysis Bruce, we’re seeing demand for this at ShareSquare as well, so our next release will give you the ability to have your ShareSquare page live on an “m.” subdomain of your own site and inject a code snippet that immediately redirects your mobile visitors to it. And of course, you’ll be the first to hear about it sir 🙂
Great advice. I had a client selling tickets to a event and the buy button was in flash… almost 16% of their traffic was Apple mobile devices. Sure didn’t help ticket sales and may have been one factor why the event was canceled. Even after I gave them all the data… it was not a priority fix.
Make sure your site is optimized for mobile users, it is not that difficult.
…? Nowhere this chart tells about how much mobile is used vs PC’s. Yeah we all know its growing but come on! Couldnt you find a graph with mobile stats?