The Transformative Sound of Selling Out

According to Dmitri Vietze, Bob Marley sold out, but transformed the musical landscape along the way. When Bob Marley sold out, he did it in a smart way.

Dmitri delves into how Chris Blackwell helped make changes that propelled Marley’s career. Read on in Music Think Tank for advice on how to break new ground with cues from mainstream music. He writes, “Selling out” smartly can mean changing the game forever—and arguably for the better."