Watch Live Video Of Digital Music Forum West

UPDATE: CLIPS OF LAST WEEK’S FORUM CAN BE VIEWED HERE.

Can’t make it to Digital Music Forum West? You can watch live video of all the panels and other action here today (Friday) from 8:30 – 5:30 PST. See a schedule after the jump.

DAY 2 (Friday, October 3)

8:00am–9:00am
Registration & Breakfast
9:00am–9:15am
Welcome & Introductions
Ned Sherman, CEO & Publisher, Digital Media Wire

9:15am–9:45am
KEYNOTE INTERVIEW
Tim Westergren, Chief Strategy Officer
& Founder, Pandora
Interviewed by: Eliot Van Buskirk,
Editor, Listening Post, Wired.com
9:45am–10:30am
Panel 1: Social Networks & Music Discovery & Recommendation Services
Social networks and online music discovery services are becoming more and more popular
with younger fans often replacing traditional radio as the means to find and share new
music. How is the popularity of social networking and music discovery and recommendation
services affecting the music industry?  What is the impact on traditional radio? What are
the legal challenges facing online services that stream music, allow sharing and the
creation of playlists, offer music videos and other social music applications? Are social
networking and online music discovery a revolution with lasting effects on the music
industry or a passing fad? These experts will consider what role social networking and music
discovery services will play in the future of the music business.

PANELISTS
Josh Brooks, VP, Marketing & Content,
MySpace
Douglas Caballero,
Host, “The Daily Fix”, Current
TV
Chris Maxcy, Director of Partner
Development,
YouTube
Syd Schwartz, SVP, Digital Strategy, EMI
North America
Dimitri Villard, Interim CEO, ARTISTdirect
Moderator: David Leibowitz, Managing Partner, CH Potomac
10:30am–11:00am
Networking Break
11:00am–11:45am
Panel 2: The Digital Copyright Debate
Is the System Broken? If So, How Do We Fix It?
This panel of music and copyright experts will discuss the top legal and policy issues
facing the music industry today. Why do so many in the industry feel that the current
copyright system does not fairly protect their interests? What needs to happen so that
artists can live off their creativity, labels and publishers can see a fair return on
their investments, technology companies have an incentive to innovate and receive a fair
share of the pie and music fans can satisfy their current hunger for and exploration of
new and/or alternative music?

PANELISTS
Larry Kenswil, EVP, Business Strategy,
Universal Music
John Rudolph, CEO,
Bug Music / Board Member, NMPA

Jonathan Potter, Executive Director, Digital
Media Association
Michael Petricone, SVP,
Gov’t Affairs, CEA
Moderator: Gary Greenstein, Of Counsel, Wilson Sonsini Goodrich & Rosati
11:45am–12:30pm
Panel 3: The Future of Mobile Music
This panel of mobile insiders will discuss the latest developments in the mobile
music market, including mobile marketing initiatives, portable devices and other
mobile-related innovations and revenue-generating opportunities such as music
videos, full-track streaming of music, ring tones and “ringbacks.” What
mobile innovations are having the greatest impact on the way consumers discover,
purchase and listen to music, network with fans and artists, learn about concert
information and release dates from their favorite artists and interact during the
concert experience? What are the developments that will shape the industry in the
years to come?

PANELISTS
Trevor Madigan, Americas Manager, Ent. &
Communities, NOKIA
Massimiliano Pellegrini, CEO, Dada
Entertainment
Mitch Rotter, SVP, Content Acquisition & Strategy,
Thumbplay

Michael Romero, VP, Mobile Retail Business, SanDisk
Dave Dederer,
VP, Bus. Dev.,
Melodeo/ Founding Band Member, The
Presidents of United States of America
Moderator: Aydin Caginalp, Partner, Entertainment & Media Group, Manatt, Phelps & Phillips, LLP

12:30pm–1:30pm
Lunch Reception
Sponsored By:


1:30pm–2:00pm
KEYNOTE
Amit Kapur, Chief Operating Officer,
MySpace

Interviewed by: Josh Glazer,
URB Magazine
2:15pm–3:00pm
Panel 4: A Briefing on New Technologies & Business Trends Impacting the Future of
the Music Industry
In the this session, each panelist will have seven minutes to provide a snapshot of a new
or evolving technology or business trend impacting the future of the music industry. Following
a short Q&A, the audience will vote by mobile phone to determine which technology or trend is
likely to have the greatest impact on the future of the business.

PANELISTS
Scott Cave, CEO, Rook Interactive

Samantha Murphy, Founder,
The Highway Girl
Jeremy Riney, CEO & Founder,
Playlist.com
Barry Schaffer, President, Promotional Currency


Moderator: Ned Sherman, CEO,
Digital Media Wire
3:00pm–3:30pm
Networking Break
3:30pm–4:15pm
Panel 5: Digital Rights and Clearances for Music
Far too often digital music deals get done only to be held up by complicated and
time-consuming rights clearance processes. This panel of experts will discuss rights
clearance issues for digital music licenses. What are some of the common problems and
how can they be avoided?

PANELISTS
Kevin Arnold, CEO,
IODA
Richard Conlon, VP, New Media & Strategic
Development,
BMI
Maurice Russell, VP, Bus. & Licensing,
Harry Fox Agency
Patrick Sullivan, President & CEO,
RightsFlow LLC
Les Watkins, SVP, Business Affairs, Music Reports
Bob Kohn, Co-Founder, Chairman & CEO, RoyaltyShare, Inc.
Moderator: David Oxenford, Partner, Davis, Wright Tremaine
4:15pm–4:45pm
KEYNOTE INTERVIEW
Jac Holzman Founder, Elektra Records /
Chairman, Warner Music Group’s Cordless
Recordings
Interviewed by: John Frankenheimer,
Chair, Music Group/ Partner & Co-Chair, Loeb
& Loeb LLP
4:45pm–5:30pm
Panel 6: The Evolution of the Live Music Business
As artists increasingly struggle to make a living selling their music, live tours and
other associated products, such as concert tickets and merchandise, have taken on a new
importance, and savvy concert promoters like LiveNation are taking a larger role by
acquiring additional artists’ rights beyond the concert tour, including unified rights
deals with select artists. What is the future for participants in the live music industry
and what is the role of digital technologies in creating new opportunities and experiences
for artists, performers, promoters, vendors and fans? What are the issues surrounding
online ticketing? How are mobile technologies and online video being used to enhance the
live music experience? This panel will discuss the evolution of the live music business with
a focus on how to use of digital technologies to promote, produce and create new revenue
opportunities around live events.

PANELISTS
Greg Bettinelli, EVP, Business Dev. & Strategy,
Live Nation
David Marcus, SVP, Music, Ticketmaster
Naveen Jain, CEO, Sparkart
Chris Guggenheim, CEO, ALL Access Today
Moderator: Kelli Richards, CEO, The All Access Group