Earvolution Sets Out Prove MP3 Blogs Can Spawn Record Label 2.0
Popular mp3 blog Earvolution is out to prove that music blogs can spawn the next record labels with its first release. 
Wired’s Listening Post agrees that mp3 blogs could spawn the next generation of record labels and points out that:
1. They have the audience.
2. Fans already think of them as tastemakers.
3. They have lots of experiencing in judging new music.
4. They can submit songs to digital distribution networks such as IODA, The Orchard, IRIS, Tunecore and so on, just like anyone else can.
5. Or, by selling music directly from the blog, they can collect a higher percentage of revenue than would be available through iTunes and other outlets.
It would be east to list a thousand reasons why the mp3 blog to label concept is absurd. But all next generation entrepreneurs need a point of entry and blogs provide that for free. The public will reward some and ignore others, and in Darwin-like fashion new species of music companies will arise from the muck.
We’re more than convinced artists can use the Web and digital distribution to create careers: we’ve seen it happen with our own eyes.
http://www.shorefire.com/index.php?a=pressrelease&o=929
I know this is a press release, and I’m not trying to use Hypebot to promote TuneCore, but the points in this article are just so darn germaine, I thought it was worth it.
Thanks!
Peter
peter@tunecore.com
“new species of music companies will arise from the muck.”
I absolutely agree 100%. I just used “Earvolution Records” for this first release because despite it’s fading importance people are still used to the “record label” term. My “business” – although since I’m a music fan first and foremost I view it as more fun that business – will quickly transform into a more general entertainment company since there are so many great opportunities out there from helping bands become a touring live act to tv/film licensing.