Internet Radio Growth Continues
The explosive growth in internet broadcasting is continuing according to a new Research & Markets study.
Listening hours for just the top ten sites alone are forecast to reach 360 million hours in 2006, and there are currently over 700,000 average quarterly hour listeners to online stations according to data combining Arbitron and Webcast Metrics. In addition, there were 2.3 – 2.4 million subscribers to Internet music radio services at the beginning of 2006 including Real Networks, AOL, Yahoo, MSN, Radioio, Live365.com and Virgin Radio.
Despite the growth most record labels devote only an intern or a part-timer to work with this incredibly diverse and open outlet.