Coolfer tipped us of to Trendcentral’s list of the Top 4 cool marketing campaigns at SXSW. Sadly, since it’s a music industry event, only one of the winners was music related:
Yeah Yeah Yeahs: Taxi receipts advertised the Yeah Yeah Yeahs’ new album Show Your Bones. Since everyone who came to the conference relies heavily on taxis, the number of impressions the Yeah Yeah Yeahs received, particularly among music journalists and industry players, was significant
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Yeah Yeah Yeahs: Taxi receipts advertised the Yeah Yeah Yeahs’ new album Show Your Bones. Since everyone who came to the conference relies heavily on taxis, the number of impressions the Yeah Yeah Yeahs received, particularly among music journalists and industry players, was significant
