Amp’d Mobile To Offer 99 Cent Over The Air To Cell Downloads

Some believe that the convenience and immediacy of carrying your music around inside an expanded cell phone may provide the final tipping point converting many more from physical CD’s to downloads.  But an average price of $2.50 per track for direct over the air to phone downloads has been a major stumbling block, until now…

Upstart Amp’d Mobile has told Forbes Magazine and others that they will match conventional download pricing and begin offering 99 cent over the air downloads shortly.  Universal,EMI and WMG are all reportedly on board with Sony BMG the lone major holdout according to reports.  Amp’d is apparently taking a loss on track sales as a promotional ploy to draw new customers to it’s cell service.