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Emusic Cross-Promotes With CompUSA

Emusicnewlogo_1In what may be a first of it’s kind cross-promotion, indy download site eMusic has announced a promotional partnership with computer and electronics retailer CompUSA. Consumers will get 100 free eMusic downloads with the purchase of any item at CompUSA’s 244 retail stores.  All songs in eMusic’s 900,000 track catalog are available to CompUSA customers under this promotion.

In addition, CompUSA will sell prepaid download cards for eMusic songs that allow customers to buy tracks on an a la carte basis—and own them forever—at a substantially lower price than other mainstream services.  Cards will be available for 15 songs priced at $7.50 ($.50 per song); 20 songs at $9.99 ($.50 per song); and 65 songs at $29.99 ($.46 per song).

eMusic may prove a smart promotional partner for a retailer like CompUSA that sells a variety of portable music devices because unlike most other download services eMusic’s unprotected MP3s work on every portable music device that CompUSA sells.

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