Yahoo!Music VP Predicts Radio’s Demise
During a keynote at last weeks Radio And Internet News Summit in Las Vegas Yahoo!Music and Launchcast VP David Goldberg spoke about his companies successes and challenges as well as his vision of a drastically re-shaped marketplace for music and entertainment delivery and enjoyment.
Predicting both the demise of both the CD and music on broadcast radio, he stated, "We really want to replace broadcast radio for music discovery. We believe music will migrate off of terrestrial radio to the services we are offering because we can deliver the music consumers want, when they want it, where they want it," he explained. "CDs will be replaced by on-demand subscription services. ‘Personalization’ and ‘community’ features will be key ways we’ll be able to deliver the right music to people at the right time, on devices, on a global basis."
Strong words, but words the music industry needs to pay attention to. Read more about his keynote in RAIN.