EarBuzz.com Now Gives 100% Of CD Price To Artists
(CelebrityAccess MediaWire) — earBuzz.com, the independent artist online music retailer, has changed the artist payment portion of the business to provide 100% of the CD price back to artists. If a consumer buys a $12 CD, the artist will get $12.
The move makes earBuzz.com the most generous online music site on the net, providing artists more income than, in most cases, artists’ own sites. "Artists generally have to pay a share of the purchase price to processors on their own sites and most retailers take about half of the CD sale," states founder Don Kimenker. "Today music buyers can feel good about buying a CD title at earBuzz.com knowing that their purchase supports the artist more than ever."
"We wanted to make it easier for artists to figure out their share of the purchase," says Lucinda Fisher, vice president of Marketing. "We’ve always provided most of the sale to the artists but you can’t get much easier than ‘all of it.’" New slogans to be used in advertising campaigns to consumers and artists include "what you paid is what they get," "what they paid is what you get," and "it’s not nice to share." –Bob Grossweiner and Jane Cohen