Jazzfest Swings To New Media
From the New Orleans Times Picayune: "When Jimmy Buffett performed at the Mahalia Jackson Theatre of the Performing Arts on Wednesday night, the New Orleans audience wasn’t the only one enjoying the show: The event was transmitted live by satellite into movie theaters across the nation, thanks to the miracle of technology and the marketing might of AEG-TV, the national firm that produced the event."
"If AEG has its way, Buffett’s Parrotheads won’t be the only ones flocking to movie theaters and TVs to check out music live from New Orleans. AEG, which has been tapped to co-produce next year’s New Orleans Jazz & Heritage Festival, is working to take Jazzfest to new audiences through TV, DVDs and live broadcast into movie theaters…"
"…Part of our association with AEG is to look at everything they can bring to the table," said Quint Davis, president of the local office of Festival Productions and producer-director of Jazzfest. "We’d like to do all of these things. AEG is really very innovative and a leader in this field, and this is good for New Orleans and Louisiana in so many ways."
"The festival is also looking into the possibility of broadcasting the festival on satellite radio, another field in which AEG has expertise," Davis said."