Now is the time to ‘go beyond boundaries,’ says Avenged Sevenfold’s Matt Shadows

Musicians are making the mistake of cutting back their NFT and web3 plans because prices are tanking when in fact, now might be a great time to double down.

That’s the advice of early NFT and web3 adopter Matt Shadows of Avenged Sevenfold, and it’s smart advice that extends well beyond the world of NFTs

“Attention all up-and-coming artists: never let your art become a commodity. Let the creation take you where it’s gonna take you and let the chips fall where they may…. always.

“Learn where the boundaries are so you can go beyond them. Nothing will take you further away from what’s important than trying to create something that will appease everyone. Analytics show us were we have been… not where we are going.

“I have recently seen many people pull back from web3 and it’s been for 2 reasons…. Price dip in crypto or they don’t want blowback from the mob. What this says to me is that they were never here for the right reason anyway.

“Now that everything is recovering, will they pop their heads back in? If you want to be a musician, painter, songwriter, novelist… whatever.

Don’t become a commodity. People want to see YOUR creativity… lead the way.”

Attention all up and coming artists: never let your art become a commodity. Let the creation take you where it’s gonna take you and let the chips fall where they may…. always.

— M. Shadows (@shadows_eth) August 13, 2022

Bruce Houghton is Founder and Editor of Hypebot and MusicThinkTank and serves as a Senior Advisor to Bandsintown which acquired both publications in 2019. He is the Founder and President of the Skyline Artists Agency and a professor for the Berklee College Of Music.