Streaming

On-Demand Media Usage Doubles

A few facts from a recent Arbitron and Edison Research study as reported by Billboard. Earphones

  • Internet radio listenership is up 50% since last year from 11% to 22%.
  • 61% of Americans 12+ know about XM and Sirius.
  • Portable player ownership jumped from 14% to 22%, In 12-17 year olds it jumped  27%-42%

Bruce Houghton on 05/19/2006 in Streaming | Permalink | Comments (1)
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  1. Digital has reached critical mass. Once that sub $40 1GB player shows up. It’s over for CD. The number will shift significantly faster.

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