No More Mailed Promos From Matador
Indie Matador has decided to heck with the US Mail and is experimenting with delivering promo and review copies via download. Hypebot knows of some "digital only" labels that have gotten resistance from reviewers and resorted to limited promo pressings. But as much as the record store that buys your "used" promo copies may hate it, Matador’s move is the waive of the future.
From the Matador web site:
Chavez – Better Days Will Haunt You
Welcome to 2006…! Well, we sat around and decided that we waste too much precious intern time mailing you advance CDs. So, starting with the fantastical Chavez redux ‘Better Days Will Haunt You’, this will hopefully be the norm rather than the exception. The link below will download .zip file you may with 11 advance mp3s from "Better Days…", a hi-jinx clip from the DVD that will be packaged with the double-CD, a music video for "Unreal Is Here", band photos, a pack shot and all the bios from Chavez past. We hope you enjoy the experience and email us will any praise, critiques or Chavez missives. If you want to listen to streams while you wait for the download, go to MenofChavez.com and promo mp3s are at the band’s label page.
Step in the right direction, but I hope they realise their internet footprint is fairly small.
If they don’t do active campaign on those webpages, nobody will know those mp3.
Matador slutar skicka promos
Ngra artister och mindre bolag har redan brjat, men det frsta strre skivbolaget som slutar skickar promos och brjar leverera…
This is a bad idea, as many reviewers listen to shit in the car
Marginalia
We’re getting gears moving for our launch party this weekend, but stay tuned for a special announcement/line-up surprise coming up in the next few days. (Duh, you read blogs so there’s no point in hiding it. The Dirty Things are trying to go clean. But si