Music Marketing

Music Magazine Ad Revenue Drops 28%

ARE MUSIC MAGAZINES DOOMED?

As the fans move online, ad revenue at the top three music magazines slid 28% in the first quarter of 2008.

  • Blender $11 million (down 9% from first quarter 2007); 110 pages (down 20%)Rollingstonemag
  • Rolling Stone $31 million (down 27%); 195 (down 33%)
  • Spin $8 million (up 27% from 2007); 146 (up 22%)
  • Vibe $18 million down 19% from 2007); 185 (down 22%)

Publishers Information Bureau via Crains.

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