Overheard #SXSW 2010: Ek’s Keynote, Diversity, Live Music Startups & More

• There were few surprises but some interesting sound bite's during Spotify CEO Daniel Ek's keynote at SXSW Interactive.
• • "We're thinking about adding more social networking…but Spotify won't become a social network.  We want to work with others." (He later mention Twitter and Facebook.)
  • "Browsing by genres is not an optimal way to search for music."
  • 320,000 paid subscribers up from 250,000 just 2 months ago.
  • "This isn't about ad-supported versus subscription. It's about both coming together to get people listening to music in a legal environment."
  • No word on when Spotify will launch in the US although the rumor is now May.

• Lauren DeLisa Coleman of Punch Media takes a look at "The Diversity See-Saw of SXSW" (Huffington-Post) 
• The "Start-Ups That Are Changing The Concert Business" panel. Glenn Peoples of Billboard has an overview.
• Topspin Expands Platform, Opens API
  
• Hypebot hits the ground running.