The Effectiveness Of Email Marketing Campaigns
Email marketing plays a key role in direct-to-fan campaigns. Below is a demonstration of why it's an important aspect of any marketing initiative and how other businesses are using email to reach their customers. The methods of determining success vary, but so do the reasons why people will open your email in the first place. Take a look below:
Flowtown – Social Media Marketing Application
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According to the reports, text based emails are not the way to go anymore. Even though some of the email programs by default, turn off pictures and javascript, it is worth reminding propsects and clients to turn them on so they can receive HTML emails.