Popdust.com Raises $4.5M For Pop Music, E-Commerce

Pop music web site Popdust today announced the completion of a $4.5 million Series A Preferred funding rled by New Enterprise Associates with participation from RRE Ventures, SoftBank Capital and Project A Ventures, along with several individual investors. The site attacts nearly 1 million unique monthly visitors and recently added pop music driven e-commerce.

According to the company, the new funds will support Popdust's expanding editorial efforts and other strategic initiatives. Popdust Style added pop music inspired clothing, shoes, jewelry, and accessories. The inaugural collection of fashion and accessories was curated by Epic Records artist Karmin.

The Popdust management team is led by new CEO Hugh Panero, former CEO and Founder of XM Satellite Radio; David Wade, Co-Founder/President; and Co-Founder/Editor-In-Chief Craig Marks, former top editor of Spin, Blender and Billboard.