Musicians: Here’s How to Get Started Sharing Your Awesome Pics and Videos On WhatsApp
A huge amount of photo and video sharing is happening on messaging app WhatsApp and it's time you got in on the action. Mobile WhatsApp sharing buttons are reaping big rewards for digital publishers and that could easily happen with your music blog and related content. The DIY options are a bit limited at this stage. If you know of other options for adding WhatsApp sharing buttons then please share in the comments.
WhatsApp is a major player in the messaging scene with 500 million users as of late April who were "sharing 700 million photos and 100 million videos per day."
WhatsApp has been working with a few publishers who are using WhatsApp sharing buttons and, in some cases, seeing higher sharing than from Twitter.
Apparently WhatsApp has not made it easy for third parties to do such things but a few solutions are showing up. I haven't used them yet though I have played around a bit with the WordPress plugins. Apparently there's something happening with iOS that's making it the only mobile os that can be set up to do this kind of thing by third parties at the moment.
WhatsApp Sharing Button Options
WhatsApp Sharing Button Generator
Create a sharing button for your site that is designed to only show up on iOS devices.
WordPress plugin: Interesting option that displays a social media sharebar at top or bottom of your mobile screen as seen here. The Whatsapp button is only supposed to show on iOS devices.
WordPress Plugin: Includes WhatsApp in its list of networks to add.
WordPress plugin: The wordpress.org page has a WhatsApp logo but after installing it there doesn't seem to be a WhatsApp option currently available.
This is just a beginning however shaky. Hopefully WhatsApp will address the situation so that more third parties can develop solutions for sharing on all platforms.
More:
- Why Facebook Paid $16 Billion For WhatsApp and What It Means For Music
- Tango Adds News Feed Opening Messaging App To Music Marketing
- DIY Music Marketing With Messaging Stickers and Emoticons
Hypebot Senior Contributor Clyde Smith (@fluxresearch) also blogs at DanceLand. To suggest topics about music tech, DIY biz or marketing for Hypebot, contact: clyde(at)fluxresearch(dot)com.
